Client: Malibu Shakes
Location: Sorrento Quay Shopping Complex
Industry: Milkshake and Ice Cream Shop
Project Brief
Malibu Shakes, a vibrant milkshake and ice cream shop located in the bustling Sorrento Quay Shopping Complex, needed a complete signage solution to attract more customers and enhance their in-store experience. They turned to Total Business Signs for a comprehensive signage solution that would make their shop stand out.
Services Provided
Total Business Signs provided an array of signage services to ensure Malibu Shakes had a cohesive and eye-catching visual identity. The services included:
- A-Frame Signage: Strategically placed outside the shop to draw foot traffic with irresistible offers and daily specials.
- In-Shop Front Desk Signage: Custom-designed signage for the front desk to welcome customers and create a lasting first impression.
- Menu Signage: Bright, easy-to-read menu boards that showcase the delicious offerings, making it simple for customers to choose their favourite treats.
- Instructional Signage: Clear, helpful signs to guide customers through the ordering process, ensuring a smooth and enjoyable experience.
- Promotional Banners: Eye-catching banners for seasonal promotions and special events, driving customer engagement and boosting sales.
- Shop Front Signage: Bold, attractive shop front signs that capture the essence of Malibu Shakes and draw in potential customers from afar.
- Exterior Signage: Durable, weather-resistant signs to maintain the shop’s appeal and visibility year-round.
Project Execution
A-Frame Signage
We designed and placed A-frame signs at strategic points around Hilarys Boat Harbour, highlighting special offers and daily deals. This signage was crucial in capturing the attention of passersby and directing them to Malibu Shakes.
In-Shop Front Desk Signage
Our team crafted a stylish and welcoming front desk signs that not only represented the brand’s fun and vibrant personality but also made a strong first impression on customers as they entered the shop.
Menu Signage
We designed menu boards that were both functional and visually appealing. The use of bright colours and clear fonts made it easy for customers to navigate the menu, while enticing images of milkshakes and ice creams tempted them to try new flavours.
Instructional Signage
To enhance the customer experience, we installed instructional signs that guided customers through the ordering process. These signs were essential in reducing wait times and ensuring that everyone had a pleasant visit.
Promotional Banners
We created dynamic promotional banners for seasonal specials and limited-time offers. These banners were strategically placed to maximise visibility and drive customer engagement, resulting in increased sales during promotional periods.
Shop Front Signage
Our shop front signage for Malibu Shakes was designed to be bold and attractive, reflecting the shop’s playful and energetic brand. This signage was crucial in making the shop stand out in the busy shopping complex.
Exterior Signage
To ensure consistent branding and visibility, we installed durable exterior signage that could withstand the elements. This signage maintained its vibrant appearance and continued to attract customers, rain or shine.
Results
The comprehensive signage solution provided by Total Business Signs significantly boosted Malibu Shakes’ visibility and customer engagement. The cohesive and visually appealing signs not only attracted more foot traffic but also enhanced the overall customer experience.
Client Testimonial
“Total Business Signs transformed our shop with their incredible signage solutions. The attention to detail and quality of work exceeded our expectations. Our sales have increased, and our customers love the new look. We couldn’t be happier!”
— Owner, Malibu Shakes
Conclusion
Total Business Signs’ expertise in creating tailored signage solutions helped Malibu Shakes stand out in a competitive environment, attract more customers, and enhance their in-store experience. If you’re looking to transform your business with stunning signage, contact Total Business Signs today.